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Should you use a monthly OR pay-as-you-send eNewsletter marketing platform?

There are many options available today for those who wish to dive into the world email marketing with regards to packages.
To determine the best fit for you you should first look at the frequency of that you will be sending your newsletters AND number of recipients on the list. You can then figure out the [...]

Blogging for SEO

Blogging for SEO

We are all familiar with the term “Blogging”. By now there are millions of Blogs online covering all matter of subjects and industries. If you can think it, there is probably a Blog about it.
Blogging has become so popular…
It now extends far beyond the “online diary of my cat”, and into the business world. Blogging [...]

How is your company’s media strategy being affected by the current economic downturn?

Now more than ever, in this economic climate one needs to take a close look at where their advertising dollars are being spent and analyze if this is the best option for right now. My general thoughts on the topic would be to reduce print advertising, not eliminate but scale back. for example, if you [...]

eNewsletter Marketing: Choosing an email software vendor

eNewsletter Marketing: Choosing an email software vendor

So you’ve decided to delve into the realm of email newsletters as part of your internet marketing strategy. It wont take you long to re realize that we live in world where we have more than enough choice for everything! Email newsletter software is no exception. If you run a search on Google for email [...]

eNewsletter Marketing: 10 Tips For a Successful Campaign and Increased Open-Rate

eNewsletter Marketing: 10 Tips For a Successful Campaign and Increased Open-Rate

There is much more to email marketing than simply writing note and blasting it to a list of contacts in your address book. We’ve compiled a list of tips to help you write and mail successful email campaigns that we have learned through first hand experience. Take a look at the list below and start [...]

Search Engine Optimization (SEO) Strategy

Search Engine Optimization (SEO) Strategy

About: What is Search Engine Optimization (SEO)?
The ultimate goal of every web site is to attract visitors in the effort to showcase a product, generate interest and ultimately sell a product or service. This maybe directly through an online shopping portal or indirectly via a lead generated from the web site. Either way, the goal is to [...]

Web Design: How much should you value your first impression?

Web Design: How much should you value your first impression?

Today, web sites can be created with many different types of software applications, each providing pros and cons (in some instances only cons) for the features integrated into the software. These determine the complexity of the web site you are able, (with the appropriate skills) to create. Unless you are a computer whiz or have [...]

LinkedIn Tip: 5 Reasons to Engage in Groups

Did you join any groups on LinkedIn? Here’s five reasons why i think you should:

When participating in a group you are spreading your company name around, specifically to your connections as they see updates on their homepage
You can learn about whats going on in the industry
As a group member you can contact directly [...]

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